A 2020 Kia Soul speeding on a sandy terrain

2020 Kia Soul Wins J.D. Power Multimedia Quality and Satisfaction Study Award

The 2020 Kia Soul is a wonderful choice for automotive shoppers who want to stand out from the crowd. Along with its unique design, the Soul is fun-to-drive, has a comfortable and refined interior, and offers a wealth of desirable amenities. The Soul is also a high-tech vehicle, as evidenced by its top ranking for the J.D. Power 2019 Multimedia Quality and Satisfaction Study.

Criteria for J.D. Power 2019 Multimedia Quality and Satisfaction Study

In determining the rankings for the Multimedia Quality and Satisfaction Study, J.D. Power measured the experiences and opinions of vehicle owners regarding the quality, design, and features of their audio, communication, entertainment, and navigation systems in the first 90 days of ownership. Multimedia system quality is determined by the number of problems experienced per 100 vehicles, with a lower score reflecting higher quality. The 2020 Kia Soul earned the top ranking for a mass-market brand with a score of 9.0/100.

“Simply offering a variety of multimedia technologies isn’t enough. In order to enhance the vehicle experience, owners want those technologies to be problem-free and work as expected. In the compact segment, no vehicle demonstrates that high level of multimedia quality better than the Kia Soul.” – Brent Gruber, Senior Director, Automotive Quality Practice at J.D. Power

Read More: 2020 Kia Soul Color Options

Multimedia Technologies in the 2020 Kia Soul

The 2020 Kia Soul offers a well-connected, convenient, and entertaining driving experience with its advanced multimedia technologies. This includes the UVO infotainment system, Apple CarPlay and Android Auto smartphone integration, a 10.25-inch HD color touchscreen with split-screen functionality, Bluetooth Multi-Connection, interior mood lighting, and the 640-watt Harman/Kardon audio system.

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